Comparison Shopping Engines

Google Shopping Shipping and Tax

by Spencer on December 15, 2011

If you have been having issues with your shipping costs not showing properly in Google Product Search but are unable to figure out why, we may have an answer for you. Google Merchant Center says that you must specify shipping cost in either the data feed or in the Merchant Center, but not both. We have found this to not be the case. You must enter a shipping cost into the Merchant Center, which will apply the same cost across the board. If you want to specify differing costs for individual states, then you must enter shipping costs into the data feed as well. The information in the data feed serves as an override, so if you don’t have shipping costs added into Merchant Center then it has nothing to override and won’t work.

Google Product Search Screenshot Example

Have you experienced a similar problem? Have any comments or suggestions? Please feel free to share in the comment box below.

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Google Shopping Holiday Feed Restrictions

by Vertical Rail on November 23, 2011

Ecommerce businesses that participate in Google’s comparison shopping engine, Google Shopping, should take notice of a few changes for the holiday season.

According to this recent update from Google, new data feeds submitted after November 22, 2011 will be restricted to 500 products until further notice. It’s important to note, existing feeds will remain unaffected. This is most likely due to expected traffic increases during the holiday season and will likely only last a few weeks.

Secondly, Google has placed a new restriction on the number of data feeds a store can register from one country.  Account holders may only have 3 feeds for each country.

Is this an attempt to reduce the processing time of feeds on their servers? Could this be indicative of bigger changes within Google Shopping?  What do you think?

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New Google Product Search Data Feed Requirements – United States

July 15, 2011

eCommerce companies who participate in Google’s comparison shopping engine, Google Product Search, could see a decline in referrals come September 22, 2011. Google has released a new version of required attributes, intended to make the comparison shopping experience better the for end user. Online retailers may find themselves in dire straights, mobilizing to address those new requirements. Google has slated attribute requirements will have a deadline of September 22, 2011. At that time, feeds with products that do not [...]
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SMARTER.com Improves Consumer Experience with New Innovations

March 7, 2011

 

Contributed by Vanessa Reed

The significant changes recently made at Smarter.com are taking the comparison shopping engine in a positive direction, positioning them for a further growth in 2011.  These changes are not only aimed at improving the consumer’s shopping experience, but also enhancing the Smarter.com merchant’s selling experience.

Joanna Estacio, Director of Product at Value Click Brands explained how merchants will benefit from the recent innovations. “With the recent changes at Smarter, we’re committed to providing a brand-safe [...]
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Comparison Shopping Mobile Applications

October 25, 2010

10 Ways that M-Commerce Can Enhance Your Customers’ Shopping Experience

With the economy still struggling, many people are looking for the best price and the best value. The pressure of saving money and finding a good deal has led to an obsession with product research and price comparison.  Comparison shopping engines, such as NexTag and PriceGrabber, allow consumers to quickly find the best products at the lowest price.  Some comparison shopping engines have taken this one step [...]
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How to Prepare for Comparison Shopping Engine Holiday Rate Increases

October 19, 2010

3 Tips to Help Merchants Succeed in the Shopping Engines This Holiday Season

Most paid comparison shopping engines raise prices during the holiday season because of increased traffic and generally higher conversion rates.  The first company to announce their holiday rate increase was NexTag, who sent an email to merchants yesterday, October 18th.

In this email, NexTag announced a temporary 25% price increase for all categories that will be effective November 1, 2010 through January 4, 2011. NexTag’s price increase means that [...]
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The Importance of Ratings and Reviews for E-Commerce Businesses

September 28, 2010

How Online Ratings and Reviews Can Improve Credibility, SEO, and Sales

Word of mouth is one of the oldest and most effective forms of marketing, and its influence is on the rise as traditional marketing becomes more expensive and less effective.  In the past, word of mouth was limited to person-to-person communication.  Today, the viral nature of the internet allows conversations to quickly spread around the world and influence millions of people.  This fact, coupled with a growing distrust for traditional [...]
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How TheFind.com is Redefining Comparison Shopping Search

July 16, 2010

TheFind: Defined

TheFind.com started from humble beginnings like many successful businesses before it.  An entrepreneur with seven successful ventures behind him listened to his wife softly vent about how difficult it was to not only find products and prices but also adequate merchant details and policies while shopping online.

The entrepreneur, in an effort to help his wife obtain a more fulfilling shopping experience did what every good Silicon Valley entrepreneur and husband would do… he designed a shopping engine.

Siva Kumar’s “honey-do” [...]
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Green Comparison Shopping Engine Offers Inexpensive & Easy Advertising with Emphasis on Shopping Experience

April 22, 2010

Pristine Planet Comparison Shopping Engine & CEO Profile

Pristine Planet is a comparison shopping engine that maintains a sustainable and green product focus. Launched in 2004, it was the first shopping site of its kind. Today, with the increasing appeal and momentum of green-commerce search, Pristine Planet is poised to help a new generation of socially-conscious merchants and consumers connect within comparison shopping. 

The very foundation of Pristine Planet was born of the 1999 movie “Office Space”. Founder and [...]
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Data Feed Optimization Discussion – Palo Alto – SVAMA

February 18, 2010

The Silicon Valley American Marketing Association is hosting a discussion on Data Feed Optimization as part of an explosive e-commerce marketing plan.  If you are in the Palo Alto area and can swing it, you should not miss the Web Strategy Morning Forum.

From the SVAMA event description -

“E-Commerce sales are skyrocketing. Comparison Shopping Engines are the new shopping malls. Window shopping is now Microsoft Windows shopping. Prepare your e-commerce business for what’s next.

Linda Bateman of VerticalRail.com will host a discussion [...]
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